Menu Design

In reworking the Storm Castle Cafe menu, I focused on improving hierarchy and clarity. The original lacked structure, so I introduced clear sections using distinct visual techniques. The "Hilltop 7" section was confusing, so I added a key at the bottom with an explanation and icons to clarify which meals belong there. In the first of the two final designs, I emphasized brunch and appetizers using boxes and varied line textures. In the second, I kept brunch and appetizers prominent, positioned breakfast on the same level, and placed the key at both the top and bottom for better accessibility.

Typeface Pairings

Menu Audit

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Typography Poster, Festival

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Magazine Spread Reboot